Please use this identifier to cite or link to this item: http://repository.uinjkt.ac.id/dspace/handle/123456789/41352
Title: Pengaruh £-Service Quality Terhadap £-Customer Satisfaction dan £-Customer Loyalty Pada Toko Online Shopee
Authors: Evita Rahayu
Advisors: Muniaty Aisyah
Keywords: e-service quality;e-customer loyalty;e-customer satisfaction
Issue Date: 22-May-2018
Publisher: Jakarta: Fakultas Ekonomi dan Bisnis UIN Syarif Hidayatullah Jakarta
Abstract: This research is aimed to analyze the effect of e-service quality on e- customer satisfaction and e-customer loyalty. item questionnaire used as many as 20 items. Data collection is done by distributing questionnaires to customers who at least routinely shop once in a month in Shopee with the number of samples of 100 respondents determined by nonprobability sampling method. Data analysis
URI: http://repository.uinjkt.ac.id/dspace/handle/123456789/41352
Appears in Collections:Skripsi

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