Please use this identifier to cite or link to this item: http://repository.uinjkt.ac.id/dspace/handle/123456789/35434
Title: Analisis pengaruh electronic word of mouth dan citra destinasi terhadap minat berkunjung serta dampaknya terhadap keputusan berkunjung ke Taman Nasional Gunung Gede Pangrango
Authors: Aulia Maghfiroh
Advisors: Muniyati Aisyah
Keywords: electronic word of mouth;visiting decision;visit intention;destination image
Issue Date: 2-May-2017
Publisher: Fakultas Ekonomi dan Bisnis
Abstract: The purpose of this research is to analyze the effect of electronic word of mouth and destination image towards visit intention and its impact on tourist visiting decision a case study to tourists’ whom have ever been to the National Park of Gede Pangrango Mountain. This research uses purposive sampling with 100 respondents tourists’ whom have ever been to the National Park of Gede Pangrango Mountain. This study uses path analysis.The findings of this study indicate that the effect of electronic word of mouth on visit intention, similiary destination image have effect on visit intention, and visit intention have effect on visiting decision.
URI: http://repository.uinjkt.ac.id/dspace/handle/123456789/35434
Appears in Collections:Skripsi

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